Samsung witnesses strong sales of large-screen TVs

Samsung on Tuesday announced that the company has witnessed strong sales of its premium televisions this festival season, three times more than 2018, as consumers upsized to larger screen TVs and upgraded with new QLED technology and superior designs.

“Samsung has driven the trend of premiumization in India by offering premium technology products along with unique consumer promotions and easy finance schemes on our range of premium TVs and has seen a strong demand for its premium TV this festive season,” said Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India, in a statement.

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