Tamil television is witnessing a resurgence of game shows featuring commoners, breaking the monotony of daily soaps and talk shows. Shows like “Tamilodu Vilaiyadu” on Kalaignar TV engage school students in word-guessing challenges to promote Tamil language proficiency.
Another show, “Tik Tik Tik” on Vijay TV, pits celebrities against contestants from diverse backgrounds in fun and challenging rounds for cash prizes. Hosted by popular personalities, these shows entertain and provide educational value and opportunities for common people to shine on television.