A Game show that has been played across 116 countries in 83 languages in the past 13 years, the World’s No. 1 Game Show and most successful format “Who Wants to be a Millionaire?”; A phenomenon that rocked Indian audiences “Kaun Bange Crorepathi” is all set to capture Tamil audiences. This iconic concept that redefined Indian television viewing, is a simple knowledge based game with big money up for grabs.
Vijay TV and Big Synergy join hands to bring the successful international format to Tamil television aptly titled as “Neengalam Vellalam Oru Kodi” in February 2012. This iconic concept that redefined Indian television viewing, is a simple knowledge based game with big money up for grabs.
The show “Neengalam Vellalam Oru Kodi” on Vijay TV would be hosted by none other than the stylish actor Suriya. This would be the Suriya’s debut on Television and the channel plans to leave no stone unturned announcing the launch of the show on Vijay TV. This successful game show promises a whopping amount of Rs. One Crore to be won; an amount that can change a common man’s life forever.
The mechanism to participate in the show was announced on Vijay TV on December 25th. Viewers would be given an opportunity of 7 days i.e. between December 25th and 30th to contest and win an opportunity to take the hot seat opposite Suriya.
The Call for entry is open only for 7 days post which the lines would be closed. All arrangements have been made to avoid jamming of lines given the popularity of the show and the huge response anticipated. The selected participants would then go through a selection process and only a chosen few would get their shot at the game and win an opportunity to take home Rupees One Crore. The CFE questions would be announced on Vijay TV, Print and Radio stations from December 25th – December 30th.
The shooting of the season begins in January, 2012 and the show is all set to launch in February, 2012. The launch of Neengalum Vellalam Oru Kodi would be supported by a huge marketing blitzkrieg that would cover outdoor, print, radio and cinema across Tamilnadu.
Talking on the show, Vijay TV GM K.Sriram says “This is truly the first international format that would hit the Tamil television screens and we are very excited about it. We are proud that we have managed to rope in Suriya to host the show easily he is the biggest USP of this show. This programme would be the game changer not only for Vijay TV but also Tamil Television .”
For starters, here is the brief about the show
The show gives individuals the chance to win a cash prize of Rupees One Crore. As the contestant moves up the money tree, the questions increase in difficulty with a total of 15 questions leading to the One Crore Rupees jackpot. The 10 ‘fastest finger first’, play for the whole week; Fifteen question money tree leads upto the grand prize money of Rs. 1 Crore with three lifelines to help the contestants. Two safe havens at question no.5 and question no.10 assuring the contestants a minimum prize money of Rs. 10,000 and Rs. 320,000 respectively.
Life Lines : Audience Poll; the studio audience will help the participant to answer one of the question by voting pads. Phone a Friend; the participant will phone a friend to help answer a question. 50-50; two incorrect answers from the four options will be removed.
Published On :
Dec 26, 2011
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