India’s second largest tractor maker TAFE has been felicitated with the prestigious Corporate Citizen of the Year Award at a Global PR Conclave hosted by the Public Relations Council of India (PRCI) in Hyderabad over the weekend.
This was part of PRCI’s Chanakya series of awards, which are given annually to corporate achievers in recognition of their contribution to the profession, industry and the society.
TAFE’s Corporate Citizenship activities focus on inclusive community development, spanning health, education, and environment sectors. Every initiative aims at mutual enrichment by creating shared value and by empowering the lives of the communities and the environment it operates in.
As a corporation, the company’s efforts have always focused on the two forces that form the bedrock of its business: the farming community and the earth. As part of the CSR activities relating to the first - the farming community, TAFE ensures that its relationship with the farmer does not end with the tractor.
The award was received by TAFE’s Corporate Communications Team, on behalf of the company. Mr. Vijayakumar Browning, General Manager – Corporate Communications, TAFE said ”We are happy to receive this award for our long term commitment as a corporate entity to society in general and the farming community in particular. Our responsibility to society and the environment is enshrined in our core values and is a part of all that we do in our organisation.”
TAFE has also won several Communication Collaterals Awards at PRCI’s annual awards presented at the conclave for Corporate Ad (Language), Corporate Citizenship Brochure, Corporate Brochure, Corporate Event and Online Newsletter- TAFE CAFE.
Published On :
Feb 25, 2013
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